The truth is that we’ve actually been working with non-zoological clients for a couple of years now, albeit under a different banner.
Evolving our Brand to Canopy Strategic Partners
read more
Articles
What Canopy Strategic Partners Means to Me
Lori Perkins reflects on the Zoo Advisors’ rebrand to Canopy Strategic Partners.
What Resonated at #AZA2022?
The Canopy team provides takeaways from the AZA National Conference.
“Connecting Your Brand to Your Mission…Telling Your Story Better”
Your brand can help you tell your story better. But you need a solid brand strategy for success.
Canopy Strategic Partners Launches in Support of Mission Driven Organizations
We are pleased to announce Zoo Advisors is now Canopy Strategic Partners.
Why Canopy?
You may be asking the real question – why would Zoo Advisors change their name?
LGBTQIA+ Folxs Need a Voice in the Protection of Our Planet – What is Stifling Our Voices?
Expanding diversity in the conservation field is an ongoing issue, and one especially underrepresented is folxs2 in the LGBTQIA+ community.
Keeper Compensation: Passion vs Pragmatism
Let’s consider the basic decision that all animal care personnel make when they decide to follow their passion for animals.
Part Two: What Should Cultural Attractions Do About the Current Economic Conditions?
We focus to the topics of fundraising and revenue and expense impacts and offer potential short-term and long-term solutions.
Current Economic Conditions & What Cultural Attractions Should Do About Them
We explore the root causes of today’s economic situation and how they are specifically impacting cultural attractions.
The Future of Leadership: Interviews with International Zoo & Aquarium Leaders
Watch to hear the perspectives of nine international zoo and aquarium leaders on the future of leadership. Listen in to hear how Denise Verret, Karen Fifield, Lee Ehmke, Clément Lanthier, Judy Mann-Lang, Maria Clara Dominguez, Dolf DeJong, Martín Zordan, and Sunny Nelson think leadership will and needs to change.
A Conversation with Lisa Marie Avendaño
Lisa Marie Avendaño, Bronx Zoo’s Deputy Director shares her insights into what makes a great leader and her personal leadership journey.
An Interview with Sprina Liu
Sprina Liu, Senior Curator of Birds and Ectotherms at the Dallas Zoo, embodies the honest and empathetic leadership skills that our profession is coming to recognize as crucial to our future success.
‘It’s Been Hot! Are Visitors Still Coming?’
Canopy’s Business Analyst, Gabe Buckley, uses our Audience Analytics Platform to dive into the question ‘does this intense heat drive away visitors to zoos and botanic gardens, while concentrating visitors at indoor venues like aquariums?’
