It’s a common misconception that zoo and aquarium visitation by children exceeds visits by adults.
Are You Charging Too Little for Children’s Tickets?
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Economics
What’s Ahead in 2022? An Economic and Trends Outlook
Three panelists discuss perspectives on the trajectory of several key trends in the greater cultural attractions landscape: the economy and inflation, tourism, the supply chain, and the employment market.
Do After Hours Events Bring in Different Audiences? A Tale of Two Cities
With our Audience Analytics and Insights services, you can now easily access unprecedented perspective on the demographics and diversity of your visitors (or your competitors’ visitors) during any time-period, as explained in this case study.
How are Zoos Faring Compared to Other Top Cultural Attractions in the Same City?
How pandemic-proof are zoos? As we begin the long road to recovery from the Covid-19 pandemic, we examine visitation data to determine how zoos are faring compared to other top cultural attractions in the same city across four regions of the U.S.
Take Note! Why These Current Events are Relevant to You
We’ve been following the latest news articles that are relevant to your organization, from pricing to diversity to leadership and animal welfare.
Economic Impact for Zoos & Aquariums
According to AZA, over 180 million people visit a zoo or aquarium in the U. S. every year—more visitors than every NFL, NBA, NHL, & MLB games combined! That’s a lot of foot traffic, & with it comes an incalculable number of benefits to the communities who call these organizations home.
Good Business is Good for Conservation: Planning Zoo Collections for Visitor Attendance and Wildlife Conservation
The reliance of zoos and aquariums on visitor-generated revenue is clear. As they begin to navigate a post-COVID landscape, they must be strategic with living collections to remain economically viable and meet their conservation objectives.
Calibrating Membership & Admissions Pricing: A Longtitudinal Analysis
In 2016, Zoo Advisors published a whitepaper exploring the relationship between admission and membership programs. We thought this was a good time to revisit the topic, reevaluate all the new data that we’ve collected, and determine what has changed.
What Does the American Rescue Plan Mean to Your Organization?
With President Biden’s signing of the $1.9 trillion American Rescue Plan into law, fresh aid to governments, citizens, & businesses is on its way, including money for AZA organizations. Now is the time to get your share.
A 2020 DPC Report Card: How Did We Do?
With the 2021 Directors’ Policy Conference approaching, let’s check our status vs. 2020’s challenges. Which have we made progress on? Which were unattainable due to the pandemic? And which are still works in progress?
Opening Day: Seasonality in Zoos
We explore the differences in visitation between seasonal and year-round zoos and how holiday lights programs affect the distribution of visitors.
Mixed-Use Developments and Cultural Attractions
Leisure venue guests want seamless, hassle-free experiences. They want to experience multiple activities during their precious free time. Mixed-use developments all over the world are capitalizing on this trend.
We Built It—Whence Will They Come?
What is the effect of distance mileage and local climate on zoo and aquarium visitation?
Parks, Zoos, and Museums Receive Millions
An analysis of public funding measures from across the country plus an interactive map to help you conceptualize a public-funding effort in your local region.
